Jewellery marketing using video to attract a wider audience

There is no doubt that digital marketing is now starting to become mainstream into the jewellery world. A jewellery marketing video is being its primary weapon. It would rightly be termed as a weapon because through this jewellery video you can make your customers visualize
your product the way you want. 
Animated video not only attracts the prospective customer, but it also makes them engage in the jewellery as a possessive thing. It also explains the features and specialities of your jewellery entertainingly. 
Just think about, the outcomes of putting your video on social media. A well made 3D animated jewellery video has many indirect benefits which you hardly consider. Just take an example of a buyer who doesn't afford that piece of jewellery, but still adds it into her wish list and shows it to her female friends! There must be a single lady in that circle who wants to buy that piece and who affords that price! It might not come into your Talley but what you get is a new customer who is already excited about the products you make! 



The most significant benefit of video animation in the jewellery industry is it empowers your customers! As said earlier, it matters particularly in jewellery market where the customer is your queen! It has become a necessity these days because it drives the customer store visits, increases brand awareness and strengthens the brand image. 
Let's see where you can use this video to gain a wider audience : 
the landing page of a website
You can place the jewellery brand video of your company on the landing page itself though you run the risk of increasing your page speeds. It makes a statement straight away that you love your job and you are also confident about it, as your starting your website with that video. It acts as an eCommerce portal which highlights your new product. 
30-sec video on Facebook 
It will help if you become expert in churning out the video of various durations. As every digital platform demands a different kind of video content as per the user base and type of engagement it promises. Adding a 30-sec video on facebook does a lot of good. You get an instant reaction from your audience as well. 
Showcase skills on youtube
What kind of jewellery animation video can you pull off? How much skilled are you in modelling and animation? What sort of benchmark of quality have you set? Your level of artistry and understanding of jewellery? Your perception? You can really showcase all these things in youtube videos! It will gain you a lot of trust from people as a brand. 

You must think about jewellery marketing video seriously. It can take your brand to the next level.

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